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The Drop Shipping Blog

Choosing and Installing Third-Party Shopping Carts

Posted by on Aug 28, 2012 in featured, The Drop Shipping Blog, Uncategorized | 0 comments

Choosing and Installing Third-Party Shopping Carts

The biggest challenge of operating a drop shipping business is choosing a shopping cart program. There are literally dozens to choose from and they all claim to be “user-friendly”. The downside is that if you are not really educated on the world of web design, you might just find yourself having nightmares about third-party shopping carts. Most webhosting companies offer shopping cart programs that you can choose to install for free. To determine which ones are available through your webhost search for “Fantastico De Luxe” and “QuickInstall” on your cPanel. Under the ecommerce section, there will be a variety of shopping cart programs which you can click to install instantly. One-click install is ideal for anyone who is not a professional web designer.

 

ZenCart, OSCommerce, CubeCart and PrestaShop are the most popular options for drop shipping businesses. The key features you are interested in are ease of use on the interface, customization and ability to upload data feeds. ZenCart boasts being the most user-friendly shopping cart around, however anyone who is not a full-fledge web designer has trouble understand the jargon in the tutorials. There are forums to find more information, but the other “smarter” Zenies can be snarky if you do not know the “basics”. OSCommerce and CubeCart are both easy to use and offer the features that you want, but the best choice if you want real simple and easy is PrestaShop.

 

PrestaShop is easy to customize by uploading your banner images, changing the store layout and customizing all of the plugins through the “Modules” Tab. Additionally, it offers quick and easy data feed import under the “Tools” tab. Once your data feed has been imported, a preview is shown to allow you to select which title should be assigned to each column. Within minutes you can upload thousands of products to your webstore including the various categories and images for each product.

 

There are two main ways to install your shopping cart program. You will want to choose the one-click install options available through QuickInstall and Fantastico De Luxe. When prompted to install, it will give you the option to install on a certain directory. Think of a director as a page on your website. If you leave the directory blank it will install on your main domain. This means that if someone visits www.yourdomain.com, they will be brought right to your web store. If you only want to sell products and not offer any additional services or a blog, then this is the option for you. However, if you are planning on having a stationary website and having it linked to your webstore, then type in a directory name you wish to create. For example, “estore” or “shopping” are popular choice. This means that your domain will read www.yourdomain.com/estore before installation. Customers will visit this link to access your online store. If you are using WordPress to build your main website, the page directs to plugin will allow you to attach your store domain to the main website.

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5 Plugins for Your Drop Shipping Site on WordPress

Posted by on Aug 28, 2012 in featured, The Drop Shipping Blog, Uncategorized | 0 comments

5 Plugins for Your Drop Shipping Site on WordPress

WordPress is by far the easiest platform to use when building your own website. It is free and offers thousands of free plugins – added features – and hundreds of tutorials on how to set up different aspects of the website. For any person who is new to building their own website, this can seem intimidating. With a little practice and a lot of mistakes, you will successfully navigate WordPress to build the best drop shipping website for your business. There are five plugins that every drop shipping website needs.

  1. Page links to – This plugin is designed to redirect a page created on your WordPress website to a third party site. You can use this plugin for a variety of reasons but the most important is to redirect your customers to an online store. WordPress offers dozens of e-commerce plugins for businesses but they offer limited features for a drop shipping website. Considering that you want to add thousands of products at once, it is best to use a third party shopping cart. Your third party shopping cart will be installed on its own directory such as www.yourdomain.com/mywebstore.
  2. Google Sitemap – The sitemap is the total layout of your website. Google and other search engines use your sitemap to determine the worth of your website. A website with one page, for example, is ranked as less important than one with 10 pages. As a rule of thumb, your website should always have at least five pages with real content on it to give your site a decent score via the search engines.
  3. All-in-one-SEO – Keywords are used to generate traffic to your website. If your site is selling pet supplies and someone searches “grainless dog treats” then the search engine will determine that your site has that phrase on it and add it to the search engine results. The more keywords that your website utilizes, the more chances you have of gaining new customers through search engines. The All-in-one-SEO plugin allows you to specific keywords for each page and for the website as a whole. It also offers the option for automatic indexing of any categories or tags as keywords and easily integrates your Google Analytics tracking code.
  4. Ninja Forms Lite – There are many paid services for creating forms on the internet but free is always better. Ninja Forms Lite allows you to create order forms without payments, information forms and contact forms for free. The plugin is easy to use and allows you to amend a form to a page with just the click of a button.
  5. AJAX Quick Subscribe – As we discussed here, hosting a blog is essential for any drop shipping business today. Consumers want more than just a place to shop. They want to experience everything that you have to offer them. The quick subscribe plugin allows visitors to submit their email address to receive notifications when new posts are made. There is no extra work required on your part. Additionally, having readers email addresses allows you to have a ready-to-use list of contacts for email marketing promotions.
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Is Drop Shipping Right for You?

Posted by on Aug 14, 2012 in featured, The Drop Shipping Blog | 0 comments

Is Drop Shipping Right for You?

Starting your own business can be scary. It doesn’t matter what kind of business you choose, there is always the possibility that your time and effort will result in little to no sales. For many business owners, this is the breaking point at which they lose hope of being a successful business owner. Drop shipping eliminates many of the risks because of the low overhead, but there is still plenty of work to do in order to be successful.

Determining whether or not drop shipping is right for you starts with the amount of time and money you have to invest into your business. If you are willing to learn how to build your own website, then starting your business will cost you around $30. This is roughly the cost of registering a domain name and signing up for a web hosting account. From there, many shopping cart programs and web design platforms are free. Of course, it takes hours to build an actual functioning website even with point-and-click style platforms. If you are unable to devote the time to building your website then it is likely that you will need to spend the money to hire a professional design service. A standard drop shipping website will cost around $400.00 to have built by a semi-professional and upwards of $1500 or more for a full fledge graphic designer.

The next consideration is your marketing. After your website is built you will need to invest time and money into driving website traffic to your business in order to make sales. Social media is a good method for building an online presence but will result in minimal actual sales. However, the more posts that you make through social media accounts, the more links will be and therefore the easier it will be for search engines to find your website and direct users to you. Press release writing and distribution is the best method to increase online presence, create necessary links to improve sales and spread the word about your new website, products and specials. No matter what, you should plan to spend a minimum of five hours per week marketing your website and products. Alternatively, you can outsource social media management to a professional freelance team that specializes in modern marketing.

Finally, the types of products that you choose to sell will greatly impact the level of sales volume that you experience. Many business owners who are successful with drop shipping choose products that are evergreen. This means that they are likely to be used far into the future. For example, cell phones, accessories and computer-related devices have been highly popular for the last decade. As technology advances, consumers want to purchase the latest of everything. Your website can be their go-to source of devices if you build a strong customer base through your marketing efforts. If you want to know what types of products are the hottest-selling today, you simply need to browse news headlines to see what people are talking about. Currently in 2012, the most popular consumer goods include all-natural baby supplies, electronics and weight loss supplements.

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Benefits of Owning Your Own Website

Posted by on Oct 8, 2010 in The Drop Shipping Blog | 0 comments

The Benefits Of Creating Your Own Website.

If you’re doing business on the Internet or you are going to do business on the Internet a professional looking website is one of the most important aspects of you success. Your potential customers first impression of your site will almost instantly determine whether or not you you’re going to make a sale. If your website doesn’t look professional, the perceived value of your products or service will be low. No matter what products or services you may be offering. Your website literally determine their value. Professional looking website will get people to trust your company,without a website people may look at your company as a amateur and this will cast doubts on the validity and seriousness of your service. People love to visit a professional looking website because it will distinguish your service from the competition and show your visitors what make you different. This is why a website is such a attractive force,Creating a website allows you to manage what people see and buy.

With your own website, you have taken the first step towards making extra income, by placing products on your website for sale. You will be offering those products to everyone around the world with access to the Internet. The products could be your own or you can sell affiliates products or services and you will earn a commission. A website is a great way to highlight your expertise in an area that you enjoy and while doing so can earn money doing so.

A great web design course will provide you with a complete system to not only get you website online as quickly as possible, but also to assist you inGRAPHIC DESIGN, USING CASCADING STYLE SHEETS, JAVASCRIPT AND MARKETING,PROMOTING YOUR SITE.

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